making AMNESIA RED, the first spot, (starring INGRID SOPHIE SCHRAM AND GABRIEL CHYTRY)

today, we drop into a conversation already in progress,
between some models,
a director,
and their intrepid adventures in commercial making:

hey, ingrid. you look hot.
what say we go find you a playmate?
and maybe make a spot for my reel
about . . . lipstick.


oh, hey. it's gabriel.


maybe we can convince him to join us

in our endeavor.

to make a commercial. about lipstick.

let me try first.

(what? i'm just standing here.)


(my kids were about to film their big scene.
and SO relaxed it kind of made me proud.)


i, on the other hand?
sweatin for 'em both . . .


but they were pros,
exquisite,
wallowing in paul cameron's lighting:




the opening in the can,
we moved to the "flashback".



(ok, that one above is gratuitous. you can thank me with cash.)

ari got the enviable job of applying the lip marks on everything from can to dog to . . .
gabe.



i had obviously not thought that through so well.

oh well.




it was still hot enough
to make us all sweat a little.

this is a centerpiece of my reel.

this is a hint of things to come . . .

fall print shoot, part the second -

day 2, the bridges of the arts district:


the kids waiting for the sun to move:


todd and lena :


daniel, moi, and emily :


nathaniel goldberg, the rather brilliant photographer, and our newest friend:


crossing for the next set-up:


ingrid and gabe. i KNOW. sigh.


checking the shots. or hiding from the sun. i don't remember. heatstroke :

fall print shoot part the first -

first day, the studio.
stage 4 at smashbox:



the beautiful energy of todd and emily:


the beautiful smiles of gabe, atong, and ingrid:



stan, caitriona, and natalia:


richard, perusing the fall television boards (work in progress):


and a surprise bday for maria, with her ineffably beautiful laugh;