tresemme - behind the shoot, day two

send sergio up!

lay the track down!

kick the music, turn on the monitors

and WALK.

as the time counted down,

as all good shoots do,

we recounted the journey to each other,

we posed for pics

and we looked forward to the work,

coming together.

glamour, people.

it's this fun.

tresemme - behind the shoot, day one

we're backstage. and we're "backstage".

mix in some models and some bottega boots:

we're doing hair, people.

lovin yamila and her smile

it was (lots of) lights, camera and action:

and then, a preview of day deux:

tresemme - the fittings and the genius of daniel caudill

ask your stylist,

daniel caudill,

to be inspired by the spring runway.

to think "structure, looseness, elegance, form".

to limit the palette.

and to make it all from scratch.

sigh.

and, no, not a men's look in the mix.

(alas.)

wakin up in the park hyatt, gathering the troops, casting the argentine models, discovering a new side of yourself -

you wake up early,
because of the birds in the trees here.

you worship at the shrine
of product.

and slowly,
slowly,
get going.

but it's good to know there are happy faces
and good allies
waiting for you . . .

and then, the flow of beautiful faces . . .

lines of girls,
lines on paper,
all intersecting in your head as you try to imagine the pieces
falling
into place.

it's a group effort . . .

so you try not to,
you know,
get "selfish".

(oink.)

the old navy episodes - neon nights part 1

the last spot of the series,
from morning, to night.

deep in the bowels of "bahrain",
THE nightclub in buenos aires,
we filmed the club scenes all day, edging into evening . . .

marilia barocco, our lead, was amazing.
her first spot, in fact,
her first modeling job even,
she was a young jennifer garner, natural, emotive, amazing:



rita made sure i was clear,
in spanish, portuguese, and english:


sam, paul, karim, and sebastian:



and yamila, marilia, nina and sarah:


then the lights went on,
and the cast took off:


ok, we all took off.